Toilet paper with a mission

We invest 25% of our profits to stop deforestation and global warming

The reduction of carbon emissions is an essential part of our mission. Scientists suggest that even if carbon dioxide emissions came to a sudden halt, the damage already done could continue to warm our planet for hundreds of years.

Because trees are the best technology to suck carbon dioxide from the atmosphere and reverse global warming we follow 2 paths to significantly reduce worldwide deforestation and actively remove the excess carbon from our atmosphere.

Save trees

By selling an earth-friendly, tree-free toilet paper alternative we help stop worldwide deforestation.

Plant trees

By investing 25% our profit to support WeForest we help to  reverse global warming.

Use business to protect nature

Trees are the best technology, according to a study from the University of Oxford, to suck carbon dioxide from the atmosphere and reverse global warming.

Nevertheless, between 2010 and 2015 there was an annual loss of 7.6 million ha and an annual gain of 4.3 million ha, resulting in a net annual decrease in forest area of 3.3 million ha. This is an area the size of The Netherlands...

Therefore, we invest 25% of our profit in restoring forests all over the world. First of all, to neutralize our own carbon footprint and secondly to further reduce the existing amount of carbon dioxide in our atmosphere.

On average, we spent between €0.65 and €3 on every new tree we plant, depending on the reforestation technique used and the location. The carbon sequestration of a tree depends on the species and the local climate. On average, trees planted sequester up to 150 kg over their growth period of 20 years.

The ones who are crazy enough to think they can change the world are the ones who do. Steve Jobs